Our ocean-ready quartz watches offer incredible functionality and features at an accessible price point. The collection includes our entry-level S5 - Standard Issue, and our best-selling C5 - USA Custom Built quartz, which are available with your choice of either two quick-release, or two single-pass straps.
Our 2026 Lookbook highlights a few favorites from the current lineup, styled alongside the kinds of clothing and environments that naturally fit the brand. The overall aesthetic leans toward American classics—denim, canvas work jackets, knit sweaters, boots, and the occasional vintage piece from the 1970s and 80s.