Timekeeping for All Conditions
From Day 1 Vaer has had a simple mission: build watches that can be trusted anywhere, including the most extreme outdoor environments. Over the years we've had the opportunity to continually put this ethos to the test, working with explorers and athletes who have continued to showcase the unique appeal of extreme durability, and timeless design.
California, USA
Vaer is headquartered in Venice Beach, California, and we've worked on multiple films, and projects highlighting the stunning natural beauty of the state, and its unique ocean-based culture.
Oahu, Hawaii
Vaer is proud to be the official watch of the North Shore Lifeguards, who patrol some of the biggest waves in the world.
Mt. Everest, Nepal
One of our first adventures, back in 2017, was an expedition to the highest mountain in the world.
Vava'u Islands, Tonga
In one of our films we worked with three brothers who work as whale guides in Tonga. They continue to rely on our solar powered watches for their everyday timekeeping.
Hornstrandir, Iceland
Over the years we've worked on multiple adventure projects with our friend and brand-advocate Eli Thor.
79
Countries Where Vaer is Worn
Since 2017, we've shipped watches to just about every corner of the globe.
20+
Years of Outdoor Use
The expected run-time for our solar watches, before the need for a battery change.
North Shore, Hawaii
Trusted by the World's Best Lifeguards
The North Shore of Oahu, Hawaii, is known for its dangerous waves. Local lifeguards risk their lives daily to save others. We have partnered with the North Shore Lifeguard Association, providing each member with a Vaer watch to assist in their life-saving efforts.
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Malibu
Dog Days of Summer
As summer comes to an end, we take a moment to reflect on the past few months with a new video dedicated to the unique longboard culture at First Point in Malibu. This iconic surf spot, just a 40-minute drive from Venice Beach, offers a distinct blend of stunning scenery, local charm, and vibrant surf culture that aligns perfectly with the values of our brand.
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Bahamas
Chasing Shadows
We partnered with fly fisherman Will Phelps for a Vaer-sponsored film in the Bahamas, where he tested his skills against the elusive bonefish. The film captures the intense challenge of spotting and catching these "ghosts of the flats" in crystal-clear waters.
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Los Angeles
Our Latest Surf Film: Salina Cruz
At Vaer, we usually focus on work, but occasionally, we bring our community together for a night of fun. Recently, we organized a get-together to premiere our latest surf film, Salina Cruz, a collaboration with surfer and director Noah Hill.
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Baja, México
Exploring the Sea of Cortez
Vaer makes rugged, durable, and timeless watches for everyone, including women. Filmmaker and ocean advocate Nicole Gormley showcased this by taking her Vaer watch on an adventurous trip across Baja California Sur, surfing the Pacific and diving into the Sea of Cortez.
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Mazatlán, México
Surfing in Sinaloa
Vaer sponsored Mexi Log Fest 2024 in Mazatlán, Mexico, strengthening our presence in the surf community. We connected with renowned surfer Kris Hall, who wore the Vaer DS5 Meridian Navy, showcasing its durability both on land and in water.
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2024 Olympics
Two Minds, One Goal
Marshall and Ford McCann's journey to the USA 2024 Olympic sailing team showcases their dedication and competitive spirit. Trusting Vaer watches, their story reflects Vaer's values of precision, self-sufficiency, and a love for the ocean, embodying the American spirit and pursuit of excellence.
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Tonga
Water & Solitude
Henry Pott, a whale-watching guide in Tonga, embodies resilience and self-reliance, mirroring Vaer's values. Isolated for nearly two years, his story of survival and conservation is featured in Water & Solitude. Vaer supported the documentary, equipping the crew with C5 Tactical Solar and D4 Solar Diver watches, perfect for Tonga's challenging conditions.
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Iceland
Saeluhus (House of Bliss)
Sælehús (House of Bliss) is a documentary that captures the journey of building a traditional Icelandic survival shelter, along Iceland's rugged, volcanic shores. This film reflects Vaer's principles of meticulous craftsmanship and a passion for the great outdoors.
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Oceanside, California
The Way of The Road
In the fall of 2020, we visited Oceanside, California, to spend a day with metalworker and motorcycle enthusiast Austin Dixon. We followed him from morning surfing to an afternoon in his welding workshop, ending with a sunset motorcycle tour through mountain roads.
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Iceland
The Way Home
Our third film follows surf photographer Erlendur Thor Magnusson as he explores Iceland's hidden adventures. The film showcases Elli's everyday life in Reykjavik and transitions into an adventure, following his journey into Northern Iceland's wilderness by car, boat, sled, and skis, seeking great waves and a new perspective on his homeland.
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Ventura, California
Shaped by the Sea
Our second Vaer film explores the craft and culture of America's coastal communities, highlighting the life and work of renowned surfboard shaper Ryan Lovelace. In collaboration with award-winning ocean filmmaker Morgan Maassen, this short documentary provides an artful and intimate interpretation of the beauty and humanity at the heart of modern surf culture.
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Channel Islands
The Urchin Diver
Vaer's first documentary explores the life of Conner Rhoads, a 2nd generation Urchin Diver in Ventura, California. The film highlights the challenges of independent fishermen and the decline of healthy kelp forests along America's Pacific coast, reflecting Vaer's deep connection to the ocean.
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Protecting Our Wilderness
We've always been committed to a sustainable business model - our products are designed to last a lifetime, and be repaired not replaced. Additionally, we allocate 1% of our total revenue to protecting endangered wildlife and ecosystems.
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